Thursday, November 6, 2014

IASO Beauty Blogger Gathering

I was invited to IASO beauty blogger gathering, it was on Sunday October 26 at Seibu Grand Indonesia.

I had no idea before about IASO, and turns out it is one of Premium Brand from Korea, it ranks 20 out of 700 Korean cosmetics brand.

IASO is a biocosmoceuthicals, which has been approved by both Korean beautician and dermatologist and has the technology called nano liposome cosmetech.

The main ingredients of IASO products are natural such as Centella Asiatica, arbutin, sericoside phytosome etc, their products are mainly focused on tightening.

Three steps of IASO signature are peeling, filling and healing. IASO also has a little sister called DR. IASO whose price is a little bit cheaper compared to IASO, yeah it is a premium brand after all so the prices are more likely on the middle-high end range.

I think that's enough for the introduction part (which I mainly quoted from Mbak Dea presentation), next we got to try some of IASO products.

We tried out the white peeling it is water based and can be used on any type of skin including sensitive skin

Next there is their cleansing oil which can remove all make up on our face including eyes and lips, and if we don't use too much make up we can directly use their DR. IASO facial wash, because it could take off our make up as well. They also have a BB cream that only came in one shade but no worries vecause it will change into our skin color. They also have the magic UV make up base that can hold our make up longer and when we tried we could see that it made the powder become waterproof.

Next session is a challenge to us beauty bloggers and it wasn't about make up but about decorating their powder case. There were a lot of tools to help us decorate the best powder case, the prizes were so great and worth more than 2 mio, and two creative moms ci Irene and Kak Kania won them. I had no hope because I am so bad at art thingies, but it's okay since we could bring home our decorated powder.

Next, we were introduced to their lip crayon, Mas Andi said it's one of their best seller, it keeps the lips moisturized and the color staying power is so great as the IASO reps said it is kissing proof up to 5 times, kkkkk. I probably gonna review that separately since I got one in my goodie bag, the color is Cinema Red.

We could also done our skin analysis but I didn't because the queue was too long.

Thank you IASO for arranging such a nice event, it was so great meeting other fellow beauty bloggers. Till we meet again!

Pict courtesy of

For more info about IASO please visit their website

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